Tourism and Hospitality Minister, Louise Upston says a second multi-million dollar funding round for regional tourism will help to drive New Zealand’s economic growth.
“We know a successful tourism and hospitality sector is crucial for growing our economy,” said Ms Upston.
“Tourism is a crucial part of this Government’s focus on economic growth, with domestic and international tourism expenditure at almost $38 billion and supporting nearly 200,000 jobs
“We also know we need to see visitors in regions outside our main cities, and outside peak periods. Hosting exciting local events is one of the best ways we can do this.”
The Minister today announced that regional tourism organisations will have a pool of $2.45 million to pitch to from the Regional Events Promotion Fund.
“Regions with big ideas can reach out straight away. As Minister, I’m always looking forward to working closely with the sector to help maximise the benefits of tourism and hospitality and support the workforce to grow,” she said.
“All ideas are up for discussion, as we reinforce the message that New Zealand is open for business and ready to welcome visitors from home and overseas.
“In this second round, I’m particularly keen to encourage regions which might not traditionally have seen a high volume of domestic tourists to host events which will drive spending and activity in their communities.”
The first round of funding for the Regional Events Promotion Fund saw 132 events approved, with $2.375 million allocated.
Applications for the second round of funding are open now with decisions expected to be made in May.
