Sunday, April 21, 2024

New Hamilton campaign eyes Vision Zero goal

Hamilton City Council is encouraging anyone on the move around the city to look out for others as part of a new local road safety campaign.

Council’s Transport Education Team Leader, Mihi Bennett-Smith said it was important to be mindful of others on the roads.

“It doesn’t matter if you choose to drive, walk, bike, scooter, skateboard or shimmy your way around town, we’re all people and should be able to get to where we’re going safely,” said Ms Bennett-Smith.

“While we all need to make an effort to be seen, we also have a role to make sure everyone gets home safely at the end of the day. This is a reminder to drive a little slower (or keep to the speed limit), pay attention to your surroundings, and be prepared for the unexpected.”

Council has a goal for Hamilton Kirikiriroa to be a place where the community can connect with people and places in a safe and accessible ways, she said. 

“Receiving a call about a loved one being injured or killed on the road is not a message anyone would want to receive.”

“That’s what our Vision Zero goal is all about – no serious injuries or death on our roads – wouldn’t that be great? It’ll take us all to achieve this goal.” 

Safety on the city’s roads is a key driver in Council’s long-term transport strategy: Access Hamilton – Ara Kootuitui Kirikiriroa. 

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