Thursday, April 25, 2024

Three-year deal to promote South Island tourism

A three-year partnership between Christchurch Airport and Tourism New Zealand is set to grow high-quality visitation to Christchurch and the South Island.

The airport and United Airlines recently announced the first direct flights from Christchurch to San Francisco. The new promotional partnership will support the new international route, alongside securing and promoting future airline routes. 

Christchurch Airport Chief Executive, Justin Watson says the airport is the South Island’s largest tourism business and international gateway for overseas visitors.

“Statistics show international visitors arriving in this country through Christchurch Airport visit more regions, stay longer and spend more than if they arrive through another entry point,” says Mr Watson. 

“This creates a significant economic upside for Christchurch, especially for visitors wanting to experience our revitalised city and its new infrastructure. People, businesses and sporting organisations see our city as a great place for their next visit or gathering.

“Te Pae convention centre, and attractions like the Riverside Market, alongside a strong concert and event line-up, are making Christchurch a key destination for visitors. Te Pae has hosted more than 70 conference events since it opened, with future bookings promising many more visitors.”  

Tourism New Zealand Chief Executive, René de Monchy says high quality tourism is an important contributor to New Zealand’s economy.

“Visitors flying direct from San Francisco to Christchurch over the coming summer will play an important role in achieving this, alongside the ongoing scheduled international services connecting Christchurch to dozens of destinations across the world,” she said.

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